LiveLike Feature Spotlight: Custom Mini-Games

With our suite of custom mini-games like Prediction Centers, Bracket Challenges and Pick Your Team, you can offer your fans fun, diverse avenues to actively participate in the narratives of their favorite sports or events.

• Prediction Center: A dynamic space where fans can predict game outcomes, from final scores to individual player performances.
• Bracket Challenge: An adrenaline-pumping experience where fans predict the entire season bracket for a chance to win exciting prizes.
• Pick Your Team: A feature that enables your users to choose their ideal team or predict the lineup of an upcoming game.

These mini-games serve as a dynamic solution, fostering quick and interactive experiences that effortlessly capture user attention. They act as a hook, creating moments of play and interactivity within the user journey. Beyond mere entertainment, they also build a sense of community through friendly competition and collaborative gameplay, strengthening the user base.

In essence, the introduction of LiveLike custom mini-games aligns with our commitment to user-friendly solutions, allowing brands to effortlessly integrate engaging experiences into their platforms, going beyond the limitations of traditional widgets.

• Drive User Engagement & Repeat Usage: Keep your audience hooked with interactive and rewarding experiences, offering a level of interactivity that goes beyond passive content consumption. By allowing users to actively participate in the action, predict outcomes, and compete for rewards, these mini-games ensure continuous, repeat engagement, making the digital experience more dynamic and captivating.
  
• Build Brand Affinity: Create memorable moments that resonate with your users, strengthening their connection to your content and forging long-lasting connections with your brand. Whether predicting match outcomes or selecting dream teams, these fun, exciting, competitive moments become associated with your brand, fostering genuine affinity and loyalty among users.
• Drive Subscription & 1st-Party Data Acquisition: LiveLike’s Bracket Challenge isn’t just about the game—it’s a strategic tool for data acquisition. By integrating registration processes seamlessly into engaging challenges, brands can collect valuable first-party data directly from users. This data serves as a foundation for personalized interactions, content tailoring, and building a stronger, ongoing relationship between the brand and its audience.
• Flexible & Customizable: The adaptability of our custom mini-games is also one of its major benefits. Tailor each mini-game to your specific needs, seamlessly embedding them directly within your platform or allowing them to thrive as a standalone experience in a dedicated environment. Each mini-game can be customized to reflect your platform experience, whether it’s themed to cater to a specific match, industry, or customer persona.
• Monetization Opportunities: Mini-games aren’t just about engagement; they can also serve as a monetization strategy. By offering certain premium or exclusive mini-games, brands can attract users willing to pay for an enhanced experience, contributing to the platform’s revenue streams.

Specifically, the Fan Zone featured LiveLike’s Prediction Center, allowing fans to make multiple predictions for every match, fostering friendly competition with their peers while also gauging their standing on a global scale. Users simply selected the match of their choice, answered five consecutive questions, validated their predictions, and earned points for each accurate forecast. 

Adding to the excitement, users had the opportunity to earn three coveted loyalty badges, each associated with specific actions within the mini-game: Make a Prediction, Share a Prediction, and Perfect Prediction. In total, the Fan Zone recorded an impressive 480k interactions, showcasing the widespread enthusiasm and engagement fostered by the dynamic mini-game experience.

The LNB leveraged our tailored mini-game to introduce a playoff Bracket Challenge, engaging users in predicting playoff outcomes using a LiveLike-powered prediction widget. Users were required to undergo a seamless registration process, providing the LNB with valuable first-party data and laying the foundation for future tailored user engagement strategies. Once registered, users enjoyed the thrill of predicting playoff game outcomes using our Prediction widget mini-game to forecast the entire bracket in one go. 

The mini-game experience created was user-friendly, easy to navigate, and offered an exciting way for fans to get involved in the sport they love. With an impressive 92% interaction rate, the LNB successfully amplified fan participation for the playoff season thanks to LiveLike’s Prediction widget and Bracket Challenge.